Our Story, Team & Facilities

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We’ve come some way since starting out in the mid 2010s as a small animal concept. 

Today we offer daycare, staycations, grooming and pet transport for all furkids, big or small. 

We believe that in our cityscape, our furkids' physical, psychological and social needs too often get neglected. Our full service concept seeks to elevate the city’s furkid's in a wholistic manner. 

Underpinning all our offerings are empathy and knowledgable expertise, delivering best in class pet services across our three outlets spread across the island.



Founder & Behaviourist

Marrying her love for business and passion for animals, Laura founded Urban Paws as a full service concept. Realising that companion animals have a deep well of emotions and needs that often go unaddressed in our hustle and bustle, Urbans Paws was founded on the basis of empathy, compassion and authenticity.


Laura now derives the most fulfillment from rehabilitating dogs with behavioural issues.



After completing her Bachelor of Science and a stint in a veterinary clinic, coupled with her extensive volunteering experience, Gracia decided her true passion lay with being a part of and making a difference in the everyday of companion animals. This commitment was intensified after her Pomeranian, Cotton, came into her life. 

Gracia is a strong advocate of responsible pet ownership and she ensures that this belief is reflected throughout her management of the Telok Kurau outlet and in her interactions with corporate partners, her team and  customers. 


Small Mammal Groomer

Having had all sorts of pets, large and small, her entire life, Lynn ensures everyone is well-taken care of in her ‘hood – be they your furkids, our furkids, her minions, the stray cats roaming about or your kids roaming about (ok, not quite.)


She specializes in grooming for small animals and does an especially good job with the most timid of pets. 



Vet tech, animal communicator, groomer. Jades dedication to pets’ wellness is multifold and wholistic. The Urban Paws vision of integrating social, mental and physical resonates with her and she has since become a key advocate to her clients and team members


Assistant Behaviourist/ Daycare Lead

Vincent's natural attunement with dogs has led him to work with anxious and aggressive dogs over his 7 year career as a dog handler. Having been selected to work in the Singapore police k9 unit in the early days, this stint set him firmly on the road to developing his passion in dog psychology and behavioural correction. 

Currently the Urban Paws Daycare Lead, he now also works to develop his team and nurture them into proficient handlers. Endorsing the values of empathy and authenticity, he believes firmly in striking a balance between firm authority and compassionate understanding, working with owners on training plans that are both pragmatic and effective.




Starting out with us as a design intern, Winnie took the leap to pursue what she was really passionate about - grooming and handling, to become a core member of the Urban Paws team. Winnie's aesthetic sense, natural handling and dedication shines through in her groom sessions which she keeps as happy and safe as possible. 

Charcoal, her XXL Singapore Special adoptee, senior poodle Cookie and Bunny Pedro are treasured members of her furry tribe at home.



Guest Relations

Undeniably the most recognizable face of Urban Paws, his stoic affection has become the stuff of legends. Einstein's strong work ethic compels him to not only pose luxuriantly with you for photo shoots but also to give paw massages if he thinks you are a high roller (read: laden with treats). 



Chonks Bonks

24-7 sentry duty. Except when he's eating, napping or cleaning his paws. Ok, so maybe 2-hour sentry duty. When he feels like it.




Pawtrol Excatative

This red headed Norwegian Forest is mostly out working her charms pawtrolling for treats in the neighbourhood. If you get a rare glimpse of her inside the centre, she will usually be making bedroom eyes at whoever is nearest her, pretending to not notice you noticing her.